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Company

We help companies turn selected business records into licensed datasets for AI.

Companies choose which records to share, and we manage the rest: finding the right AI developers, checking rights, agreeing terms, coordinating preparation and privacy review, delivery and payment. You approve every step.

Noah Loul, Founder and CEO of SourceX

Founder & CEO

Noah Loul

Noah previously founded and ran B2B Rocket, an AI sales-agent platform used by sales teams, which was acquired by Blackpearl Group (NZX: BPG) in August 2025. He has built software, data and growth businesses that work with companies around the world.

He's building SourceX because businesses already hold the real-world work AI needs, and they deserve a safe, fair way to be paid for it.

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We're hiring. Data Engineer and Enterprise Account Executive.See open roles
  1. 01Your work records
  2. 02Personal details removed
  3. 03You approve the release
  4. 04Licensed to AI developers
How it works with SourceX: Your work records → Personal details removed → You approve the release → Licensed to AI developers.Illustrative

What we do today#

  • Sourcing: find and qualify businesses with valuable business records
  • Rights: confirm ownership and licensing rights before any offer
  • Contracting: manage agreements, pricing and allowed use
  • Preparation: remove personal details and package data to the buyer's specification
  • Delivery: release data only after supplier approval and an executed agreement
  • Payment: collect from the buyer and pay the supplier, with every step recorded

What we don't do#

SourceX is not a model developer, but the signed supplier agreement does license SourceX to use the deidentified dataset, including to train and evaluate models operated by SourceX and its customers; see /terms section 4.

Our vision#

We expect permission-based business records to matter more as AI improves. We don't claim to build Superintelligence or predict when it will arrive.

Being developed#

  • Tools for repeat and ongoing purchases
  • Supplier relationship management at larger scale
  • Refresh licenses covering data created after an original dataset snapshot

Legal entity#

SourceX Inc., a Delaware corporation. Headquartered in Los Angeles, California.

Contact: hello@sourcex.si.

Learn more#

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