Guides
Guides to licensing business data to AI
License business data to AI labs: the complete guide
How companies license everyday work records to AI labs: what qualifies, how rights and privacy are handled, and how a first deal runs.
How to sell operational data to AI companies
Support tickets, call logs, chat archives and historical records: which operational data AI companies pay for and how to share it safely.
What is business data worth to AI? Pricing and valuation guide
What drives the value of business data for AI training, how deals are structured and paid, and why there is no honest per-record price list.
AI data licensing agreements: every clause explained
The clauses in an AI data licensing agreement in plain words: scope, permitted use, exclusivity, deletion, liability and payment.
How AI labs buy training data in 2026
How AI labs and data buyers evaluate, scope and license training data from businesses, and how to package your records for them.
How to monetize company data with AI labs
Practical ways private, B2B and mid-market companies can earn from their data with AI labs without giving up control.
AI data marketplaces vs managed licensing: which route to choose
Compare AI data marketplaces with managed licensing on rights, privacy, approval and effort.
De-identifying company data for AI training: the full playbook
How company records are de-identified before AI licensing: what is removed, how it is checked, and how you approve it.
Enterprise workflow data for AI agents: the supplier's guide
Why AI agent builders value records of real work completed step by step, and how businesses can supply them safely.
Selling data to AI companies: legal and privacy guide
Is it legal to license company data to AI companies? The rights, privacy and contract questions to answer first.
Can you license Zendesk data to AI companies?
What Zendesk records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Freshdesk data to AI companies?
What Freshdesk records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Intercom data to AI companies?
What Intercom records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license ServiceNow data to AI companies?
What ServiceNow records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Salesforce data to AI companies?
What Salesforce records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license HubSpot data to AI companies?
What HubSpot records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Pipedrive data to AI companies?
What Pipedrive records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Microsoft Dynamics 365 data to AI companies?
What Microsoft Dynamics 365 records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Gong data to AI companies?
What Gong records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license GitHub data to AI companies?
What GitHub records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license GitLab data to AI companies?
What GitLab records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Jira data to AI companies?
What Jira records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Asana data to AI companies?
What Asana records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license monday.com data to AI companies?
What monday.com records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Confluence data to AI companies?
What Confluence records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Notion data to AI companies?
What Notion records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license SharePoint data to AI companies?
What SharePoint records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Google Workspace data to AI companies?
What Google Workspace records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Google Drive data to AI companies?
What Google Drive records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Microsoft 365 data to AI companies?
What Microsoft 365 records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Microsoft Teams data to AI companies?
What Microsoft Teams records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Slack data to AI companies?
What Slack records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Zoom data to AI companies?
What Zoom records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Box data to AI companies?
What Box records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Dropbox data to AI companies?
What Dropbox records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license DocuSign CLM data to AI companies?
What DocuSign CLM records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license QuickBooks data to AI companies?
What QuickBooks records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Xero data to AI companies?
What Xero records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license NetSuite data to AI companies?
What NetSuite records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license SAP data to AI companies?
What SAP records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Procore data to AI companies?
What Procore records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Shopify data to AI companies?
What Shopify records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Gorgias data to AI companies?
What Gorgias records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Greenhouse data to AI companies?
What Greenhouse records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Help Scout data to AI companies?
What Help Scout records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Front data to AI companies?
What Front records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Aircall data to AI companies?
What Aircall records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Airtable data to AI companies?
What Airtable records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Azure DevOps data to AI companies?
What Azure DevOps records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Bitbucket data to AI companies?
What Bitbucket records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Linear data to AI companies?
What Linear records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Bullhorn data to AI companies?
What Bullhorn records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Clio data to AI companies?
What Clio records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license iManage data to AI companies?
What iManage records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Ironclad data to AI companies?
What Ironclad records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Five9 data to AI companies?
What Five9 records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Genesys Cloud data to AI companies?
What Genesys Cloud records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license NICE CXone data to AI companies?
What NICE CXone records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license RingCentral data to AI companies?
What RingCentral records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Talkdesk data to AI companies?
What Talkdesk records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Outreach data to AI companies?
What Outreach records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Salesloft data to AI companies?
What Salesloft records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Sage Intacct data to AI companies?
What Sage Intacct records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license ServiceTitan data to AI companies?
What ServiceTitan records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Can you license Workday data to AI companies?
What Workday records AI labs and data buyers look for, what to check on rights, and how SourceX prepares and licenses them with your approval.
Keeping a record of what you licensed
Keep a simple record of what was approved, who approved it, what was removed and when it was delivered. SourceX keeps this history for every deal so you ca
What buyers are allowed to do with your data
The license spells out exactly what the buyer may do, such as training or testing AI models, and what they may not, such as reselling or trying to identify
Work you did for clients
Work you produced for clients may belong to them under your contracts. Those records are reviewed first and are usually excluded unless the contract clearl
Keeping confidential information out
Trade secrets, pricing, strategy and anything under a confidentiality agreement stay out. You choose exclusions before preparation starts and approve the f
Buyers outside the U.S.
SourceX works with businesses in the U.S., Canada, the EU, the UK, Australia, New Zealand, India, Singapore, South Africa, Latin America, the UAE and Saudi
Customer contracts that limit reuse
Some customer agreements limit how you can use their information. We review them early so you know what can be included before any work starts.
Do you own your business data?
You retain ownership of your original records. SourceX owns the deidentified version produced for licensing under the agreement.
How personal details are removed
Names, contact details, IDs and other personal details are removed or replaced, then samples are checked by hand. You approve the result before anything is
Records your employees created
Work your team did on the job usually belongs to the company, but employee names and personal details are removed and notices may be needed.
Exclusive vs non-exclusive licenses
SourceX deals are exclusive by default, which usually means a higher price from one buyer. Non-exclusive deals are possible where they make more sense.
Financial services records
Financial records can be valuable but carry extra privacy rules. Customer financial details are removed and the applicable rules are reviewed deal by deal.
Healthcare administration records
Admin work like scheduling, billing workflows and support can be licensed with patient information removed. Health privacy rules are reviewed deal by deal.
If something goes wrong
Agreements include what happens if data is exposed or misused: notice, cooperation and remedies. Keeping deliveries in your storage until handover reduces
Reviewing records for personal details
Before preparation, records are reviewed to find where personal details appear, especially in free text and attachments, so they can be removed reliably.
Who prepares your data
SourceX prepares data itself or through a certified, approved third party. Either way, you approve what is released.
Legal and privileged material
Anything covered by legal privilege or ongoing disputes is excluded. Your counsel decides what counts.
Retention and deletion
Agreements set how long buyers can keep data and when they must delete it. Your own retention policies are also checked before export.
Sharing samples with buyers
Buyers often want a small sample first. Samples are prepared the same way as the full package and shared only with your approval under NDA.
Your sign-off at every step
Nothing moves without your approval: scope, preparation, sample, final package and delivery. You can stop at any point before signing.
Software vendor terms
Some software terms limit bulk exports or automated access. We check the terms for the tools involved before export starts.
Building a business data inventory
List the systems your team works in, what's inside, how many years they cover and whether they export. It takes about an hour and is the first step to know
Ways to license business data
Most deals are a one-time license of past records, exclusive by default. Some include ongoing updates. The right option depends on your data and goals.
Is your company eligible?
SourceX works with companies that had 50+ full-time employees at their peak and have years of real work records in their systems: U.S. companies first, plu
Buyer acceptance and getting paid
Payment terms are agreed before any data moves. Under our terms, you invoice after written selection and are paid Net60 from invoice receipt, independent o
Who you need on your team
Usually one approver, a system owner per tool and occasional input from legal or privacy. SourceX does most of the work.
How data licensing value works
Value depends on buyer demand, volume, years of history, uniqueness and rights. SourceX doesn't publish price lists; value is set once a buyer engages.
What's expected of you
Share accurate information, help with exports, review samples and approve releases. SourceX handles buyer conversations and preparation.
Who does what in preparation
You export and approve. SourceX or an approved partner cleans, removes personal details and packages the data. The split is agreed before work starts.
Understanding your fit check results
A result of 'qualified for review' means your company and records look like a candidate. It is not an offer or a price. The next step is a short...
Why AI buyers want records of real business work
AI models learn from examples. Public text shows what people say; business records show what people do: the request, the steps and the result. That...
Fixed-fee vs recurring data licensing payments
A fixed fee pays once for a defined set of records. Recurring deals pay over time, often for fresh deliveries. Each has trade-offs in certainty, effort...
What makes business records usable for AI
Usable records are complete, consistent and connected: a clear request, the steps taken and an outcome, recorded the same way over years. Gaps and...
Selecting a representative sample
A good sample shows buyers what the full dataset looks like: different years, teams and outcomes, prepared the same way as the full set. It is reviewed...
What makes business records more valuable
Value rises when records are linked, for example a support ticket connected to the fix that solved it. Other drivers include volume, years of history,...
Connecting ticket histories with documentation
Records are more useful when they reference each other, such as a ticket linking to the help article or internal doc used to solve it. Existing IDs and...
Exclusive vs non-exclusive licenses
Exclusive licenses give one buyer sole rights and usually pay more, but block other deals. Non-exclusive licenses let you license the same records to...
How allowed use changes deal value
The broader the uses a buyer is allowed, the more a license is generally worth, and the more carefully it should be priced. Narrow uses, such as...
Reporting a licensing opportunity to management
Keep it to one page: what records, how many years, rights status, risks and safeguards, the next step and what it costs your team in time. Avoid...
Are older records still relevant?
Yes, often. Older records show how work was done and how it changed. They need a check against the privacy notices that applied when they were created,...
Why public AI deal values don't price your data
Publicly reported AI licensing deals involve huge platforms with unique content. Their headline numbers are not a guide to what a typical company's...
What goes into a dataset summary
A dataset summary tells a buyer what's inside without showing the data: systems, years, volumes, fields, what was removed and the allowed uses. You...
Preparing a commercial brief
Before negotiating, write down what you will and won't agree to: allowed uses, exclusivity, term, territory, payment structure and deletion. SourceX...
What you need before releasing a dataset
Before release: a signed license, a prepared package you've reviewed, a final approval from your named approver and an agreed delivery method. Large...
Licensing data before a CRM migration
A CRM migration is a natural moment to review years of deal history. Exporting a full copy before you switch keeps fields and notes intact, and that...
Licensing data from a legacy system you are retiring
Retiring a system usually means archiving its records. Before you shut it down, a complete export can be assessed for licensing so years of work...
When an AI buyer approaches you first
If an AI company contacts you directly, slow down before sharing anything. Confirm what you own, what can be removed, and what the buyer may do with...
Licensing data while winding down a company
A company winding down may still hold valuable work records. Licensing a prepared copy can return value to stakeholders, but privacy promises, customer...
Licensing data after an acquisition
After an acquisition, the combined company may hold years of records from both businesses. Rights depend on the purchase agreement and on what each...
Licensing data from a discontinued product
A product you no longer sell may leave behind support tickets, bug fixes and documentation. Those records can still show how real problems were solved,...
Responding to an inbound offer for your data
Treat an unsolicited offer as a starting point, not a deadline. Find out exactly what they want, what they will do with it and for how long, and...
Selling data assets in bankruptcy
In a U.S. bankruptcy, data can be sold as an asset, usually with court approval. If the company promised customers it would not sell personal...
Data co-ops for small businesses
A data co-op pools records from several businesses so the combined set is large enough for buyers. Each member keeps control of its own data and...
Licensing data across a portfolio of companies
Investors and holding companies can review several portfolio companies at once. Each company owns its records and approves its own release, but a...
Licensing data from a company you acquired
Records from an acquired company can be licensed if the deal transferred them and the original privacy terms allow it. Start with the purchase...
Licensing data in a corporate carve-out
When a business unit is carved out, its records are split between parent and new company. Agree in the separation documents who owns which history...
Licensing archives you must retain
Records you must keep for legal or regulatory reasons stay in your archive. Licensing works from a prepared copy, so the original is untouched and your...
Pooling data with peers to reach buyer minimums
Some buyers only engage above a certain volume. Pooling similar records with peer companies can reach that level, as long as each company approves its...
Comparing two offers for your data
Compare offers on more than price: allowed uses, exclusivity, term, territory, delivery effort, payment timing and deletion terms. A lower price with...
Ending a data licensing relationship
When a license ends, the agreement decides what happens next: whether the buyer must stop using or delete the data, what survives, and how you confirm...
Explaining data licensing to customers
Customers want to know their details are safe. Explain plainly that personal and confidential information is removed, the company approves every...
Explaining data licensing to employees
Employees may worry their names or work will be exposed. Tell them their personal details are removed, HR records are excluded, and the company...
Getting leadership buy-in for data licensing
Leaders want to know three things: what could be earned, what the risks are, and how much work it takes. A fit check answers the first without sharing...
Licensing data after a failed sale of the business
If a sale fell through, your records still hold value. Licensing a prepared copy can return cash without selling the company, and diligence materials...
Licensing data after a security incident
After a security incident, finish the investigation and any required notifications first. Records affected by the incident may need extra review or...
Licensing data as a family-owned business
Family-owned companies often hold long, stable histories that buyers value. Decisions are simple when owners agree; set out who approves releases and...
Licensing data as a franchise system
In a franchise system, records may belong to the franchisor, franchisees or both. The franchise agreement decides who can license which data, so start...
Licensing data as a government contractor
Data created under government contracts may carry federal data-rights clauses, security rules or export controls. Those records are reviewed carefully...
Licensing data as a nonprofit
Nonprofits can license prepared records if their mission, donor terms and privacy promises allow it. Proceeds can support the mission, and the board...
Licensing data as a public company
Public companies follow the same process, plus disclosure and governance checks. Legal and investor relations decide whether a deal is material and how...
Licensing data created by contractors
Work done by contractors may belong to them unless their agreements assigned it to you. Contractor records are checked and excluded where ownership is...
Licensing data during fundraising
A data license can add revenue during a raise, but investors will ask about it. Keep terms clean, avoid broad exclusivity, and disclose it in diligence.
Licensing data from SaaS tools you acquired
If you bought a software product, its customers' data usually belongs to those customers, not you. Your own operational records about running the...
Licensing data from multiple subsidiaries
Groups with several subsidiaries can license records from each, but each legal entity owns its data and must sign. A central team can coordinate one...
Licensing data from offshore operations
SourceX works with businesses in the U.S., Canada, the EU, the UK, Australia, New Zealand, India, Singapore, South Africa, Latin America, the UAE and...
Licensing data in a regulated industry
Healthcare, finance, insurance and similar sectors can license data, but sector rules such as HIPAA or GLBA apply. Regulated records are de-identified...
Licensing data to offset AI adoption costs
Many companies are spending on AI tools. Licensing a prepared copy of existing records can bring in revenue that helps fund that spending, without...
Licensing data when you have no data team
You don't need data engineers. SourceX and approved partners handle preparation; your team mainly answers questions, runs standard exports and approves...
Licensing data when IT is outsourced
If an outside IT provider runs your systems, you still own your records in most cases. The provider may need to help with exports, and their contract...
Licensing data with a union workforce
Where employees are unionized, the collective agreement and labor law may affect how work records are used. Talk with labor counsel early and consider...
Licensing data you co-own with a client
Records created jointly with a client may need their consent. Check the contract, and either get written permission or exclude those records.
Licensing ten-plus years of historical records
Long histories can be especially useful because they show how work changed over time. Older records may need format conversion and a check against the...
Delivering fresh data each quarter
Some licenses include regular updates, such as new records each quarter. That can bring recurring revenue, but needs a repeatable export and approval...
Using licensing revenue to fund your own AI tools
Licensing revenue can help pay for your own AI projects. Make sure the license doesn't restrict your own use of your data, and plan budgets only after...